YOUR
FRACTIONAL
CMO

Adi Haber - Your Fractional CMO & Marketing Strategist

Strategic Planning

As your Fractional CMO, I build a data-driven strategy with you — not guesswork. Years of senior marketing leadership at international organizations, translated into a plan tailored to your business.

Marketing Plan & Budget

CMO-level budget management — creative marketing plans, smart budget allocation, and ROI tracking, so every marketing shekel works for you.

Sales Promotion

Specialized in growing sales, leads, and conversions. Every campaign is built around a clear business goal — not just exposure, but measurable results.

Digital Marketing

Strategic digital marketing across every media channel — experience that delivers a real competitive edge, online and offline.

E-commerce & Brand Website Management

Websites designed and built around your business goals — because your site is your primary sales and marketing tool, not just a business card.

Customer Loyalty Clubs

Loyalty programs built on genuine personal attention — a strategic tool for retention and lifetime value, not a one-off promotion.

Brand Films

Brand films that tell your story precisely — essential for building brand identity and driving sales across social and beyond.

Startups & Hi-Tech

Specialized support for startups and hi-tech companies — from positioning and go-to-market strategy to marketing that speaks to investors and customers alike, at the pace the tech world demands.

Social Media & Sales Promotion

Social media strategy tailored to your business and audience — turning followers into leads, and leads into customers.

Customers

Clients Success

On Media

Our tools for your business success

Marketing Strategy

Building marketing and business strategy for your company.
Analyzing domestic and international competitors.
Defining target audiences and mapping.
Setting marketing, sales, and branding objectives.
Implementation recommendations.

Improving Performance

Increasing website conversion rates.
Boosting sales.
Enhancing TOM (Top of Mind) awareness for your business.
Increasing website traffic.
Growing leads and conversions.

Branding and Reputation

Logo design or rebranding.
Creating a visual language and enhancing the existing one.
Enhancing online and offline visual appearance.
Professional and precise photography for websites
and social media, stories, and reels.

Brand Storytelling

Creating content for your website.
Writing SEO-optimized articles.
Developing content for social media.
Creating content for newsletters and SMS

Sales and Customer Service

Developing call scripts for telemarketing and telematics.
Constructing feedback mechanisms.
Lead generation campaigns.

Customer Relationship Enhancement

Establishing exclusive customer clubs.
Key Account Management and additional marketing activities.

Media Buying and PR Events

Online and offline media procurement.
Organizing public relations events to deepen customer relations.
Engaging with journalists and Instagram influencers.

Data Analysis

Analyzing and reviewing campaign results.
Utilizing tools such as Google Analytics,
Google Business, Google Ads, Facebook Manager, Google Console, and more.

About

Adi Haber is a Fractional CMO and marketing & digital strategist with years of senior marketing leadership at global organizations. She holds a BA in Communications and an MBA, and began her career at Israel’s leading advertising agencies, working on accounts including Super-Pharm, Zoglobek, Champion Motors, and British Airways.

As Marketing Director of H&M Israel, she led the brand’s launch in the country — a career highlight that opened the door to managing marketing for international fashion and luxury brands: Replay, Steve Madden, Skechers, Converse All Star, Omega, Hublot, Gucci, Fendi Casa, Ralph Lauren, and leading retail chains.

[readmore]Today, as a Fractional CMO and strategy consultant, Adi brings that same enterprise-level thinking to startups and growing businesses — in a flexible format, without the commitment of a full-time hire. It’s the combination of strategic thinking, creativity, and data that drives the results.

Reviews

Working with Adi not only improved my brand Podium but also me. Shortly after the pandemic, I decided to rebrand my business. Alongside her and her team, we created a new logo, digital assets, promotional materials, and relaunch a brand that required updating and refreshing. Adi accompanied the entire process, I recommend to anyone who needs to refresh it's brand

Michal Danenberg

Podium

Adi accompanied us in the establishment of the website, marketing and business strategy and branding for the company. We mainly work with clients from China and USA, and what matters to us is professionalism, speed, and personal relationships.  She  and her team are Highly recommended.

Haim S. CEO

Tafnit Ltd.

Strategy, marketing, and digital – that's Adi! We specialize in the luxury home sector, working with architects and interior designers – and Adi has extensive knowledge in all aspects of branding and digital marketing in these fields as well. Thanks for the personal touch and collaboration with the team.

Alex Gilad, CEO

Marvin

Adi accompanied our company in the rebranding process for Brooks Keret . We were very impressed with her professionalism, personal approach, and creative abilities. Precision, attention to small details, and adherence to the company's vision and values are what made the branding so successful. Thank you.

Tailored CFO Services

Brooks Keret

I have been working with Adi for several years. She is highly professional, creative, and strategic. We work on the establishment of E-com websites. She has personal approach to clients, and expertise in digital marketing. Highly recommend to anyone looking to take their business to the next level

Adi Ben Ami, CEO

BRN

We would love to help you grow, too

If you have a project in need of branding.

If your brand requires a new strategy.

If it’s time to refresh the brand language or design concept.

If you want to work for us and with us to grow brands together.

Just call us or shoot us an email. Prefer we call you? Fill out your details here and send them off to us.

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